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Director of Digital Marketing & Social Media

Overview

We are seeking a creative and energetic addition to our team to manage brand awareness, create and promote marketing materials and campaigns, develop and execute upon an online presence strategy, and drive consumer engagement and lead generation tactics. This role will be responsible for managing relationships with external vendors and partners in the development of graphic design, content creation, and SEO optimization, and will monitor and maintain brand consistency across all marketing channels, ensuring adherence to brand guidelines and messaging.

The ideal candidate will have intimate familiarity with social media platforms and consumer buying trends, and the ability to monitor and analyze social media metrics and KPIs to measure campaign effectiveness and make data-driven decisions for compelling content and continuous improvement. Plan and coordinate the creation of marketing collaterals, such as brochures, presentations, videos, and infographics.

Application